A simple quote structure that works.

Most quotes fail for simple reasons. The scope is unclear. The price feels risky. Or the client is not sure what happens next.

A good quote is not about fancy wording. It is about clarity and confidence. Below is a structure that works well for most small trade and service jobs.

1. Start with a clear scope

Write what you are actually doing. Avoid assumptions. If something is not included, say so.

• What work is being done
• Where the work is happening
• What is excluded if relevant

2. Break pricing into simple line items

One big number feels risky to clients. Line items help them understand what they are paying for.

3. Be clear about timing

If the work depends on availability, weather, or materials, mention it. Clients are more forgiving when expectations are set early.

4. Make the next step obvious

Do they reply? Do they approve? Do they wait for a call? A clear next step reduces delays and confusion.

A winning quote does not need to be perfect. It just needs to be clear, honest, and easy to accept.